Connect every touchpoint and streamline your finance operations. Private or small business customers today expect a smooth, connected journey when financing or leasing a vehicle. From exploring options online to visiting a dealership for a test drive—and later managing their finance contract digitally—they expect to move seamlessly between digital and physical touchpoints.

Explore customer journeys
Explore three example customer journeys—digital, in-person, and omnichannel—and discover how SOFICO Miles Retail Modules support each while enhancing operational efficiency.

Digital journey
Customers take a fully digital path, exploring vehicles based on their preferred monthly budget and preferences through SOFICO Miles Showroom, and request personalized offers and financial options—all online. Once the contract is active, they manage it independently via SOFICO Miles Customer Self-Serve, updating their personal details, preferences and contract terms at their convenience, in a seamless, self-guided experience.

In-person dealership journey
Some customers prefer a more traditional route, visiting a dealership for expert guidance and test drives. With SOFICO Miles Dealer Point of Sales, dealers can generate quotes, initiate or manage credit applications and contracts, and manage vehicle delivery—offering a high-touch, personalized customer experience.

Omnichannel journey
Customers can begin their journey online, researching offers and requesting a personalized quote using SOFICO Miles Showroom. They may then visit a dealer who can generate quotes using SOFICO Miles Dealer Point of Sales, facilitate a test drive, and discuss financial options. Customers can choose to complete the credit application either digitally or directly with the dealer.
Throughout the entire contract lifecycle, customers have the flexibility to switch between online self-service via SOFICO Miles Customer Self-Serve and in-person support—allowing them to view payments and update personal details, preferences and contract terms in the way that suits them best.

How to deliver a truly connected omnichannel experience
Watch this 15-minute video for practical tips on how to deliver a truly connected omnichannel experience—and how to overcome the operational challenges that come with it.

Connected omnichannel journeys with SOFICO Miles Retail modules
Connected omnichannel experiences meet growing customer expectations for flexibility and control—while increasing conversion rates and reducing manual effort across your operations.
See how SOFICO Miles Retail modules help you support every customer journey—with less effort and more impact.